Salary: 13,000.00 - 13,750.00 per year Location: Newbury
Type: Full time Postal/Zip Code: 91320
DIGITAL PLANNER - MARKETING AGENCY - BERKSHIRE (NEAR M4) - UP TO £50,000 DOE
Award winning digital marketing agency is currently seeking a Digital Planner to join their team on a permanent basis.
You will be a key player in developing great communications that strengthen relationships between consumers and brands, working across a broad range of clients.
Key duties to include:
" Develop new communication strategies/plans that help to build great relationships between brands and their key consumers
" interpret and challenge client briefs
" gather and analyse information from various sources to inform your thinking (e.g. research docs, previous results, competitor activity, Google Analytics, data reports)
" distil your ideas and thoughts into a well articulated strategy/plan with a clear rationale and present them with belief to clients
" develop digital, mobile and offline recommendations - with a greater emphasis on digital and mobile channels
" be able to put yourself in the mind of consumers and articulate key insights, barriers and opportunities
" evaluate creative outputs and judge how well they address the insight and proposition
" put together costed activity plans, forecast likely outcomes and calculate return on investment
" Take an active role in the development of new creative - digital, mobile and offline
" Take ownership of results tracking, analysis, reporting and implications for the projects you are working on.
" Actively keep track of competitor activity and highlight their implications for our clients
" Play a key role in developing new business pitches/proposals
The successful Digital Planner will demonstrate a strong digital and creative planning background, ideally with exposure to mobile and social media channels. Have worked on big brand FMCG/Consumer accounts, and have been involved in successfully pitching for new business.
If this role sounds of interest please send your CV to Hannah at fishtank
Employer: FISHTANK
No comments:
Post a Comment